Easter can be the perfect opportunity to spend time with family and friends and enjoy some great food. It is also a key event in the marketing calendar for many companies. Read on to discover five of the most interesting Easter campaigns we’ve found.
Abbreviations have always irked me. Take LOL – is that ‘laugh out loud’ or ‘lots of love’? Misuse of this particular favourite could get you into all kinds of trouble!
From deciphering a teenager’s text message to figuring out the latest trending hashtag… headaches abound! Surely, we’re missing the point if our target audience can’t understand the message? Or is the point that you join the exclusive ‘club’ of a selected hashtag because you know what it means?
By default, identifying, understanding and creating a hashtag gives you access to a captive audience. You are, quite literally, speaking their language.
So here’s a handy summary to help you through the minefield of hashtags. Bear with me, I may have to look up a few myself!